RAJESWARI. B Professor
- Department of Management Studies
- School of Management
- raajeebster@gmail.com
Academic Activity
Educational Qualification (UG,PG & Higher Order)
| S.No | Degree | Subject/Title of thesis | University/Board | Year of Passing |
|---|---|---|---|---|
| 1 | PhD | Management | The Gandhigram Rural Institute (Deemed University) | 2011 |
| 2 | M.Phil | Management | Madurai Kamaraj University | 2005 |
| 3 | M.B.A | Management | Madurai Kamaraj University | 1995 |
| 4 | B.Sc (Agriculture) | Agriculture | Tamilnadu Agricultural University | 1991 |
Area of Specializaion
Awards / Prizes Conferred
| S.No | Name / Title of the Award | Type | Name of the Agency conferred the Award | Year of the Award | Amount for Cash Award |
|---|---|---|---|---|---|
| 1 | Best Paper Award | NATIONAL | Vel Tech High Tech Dr.Rangarajan Dr.Sakunthala Engineering College, Chennai | 2012 | NA |
| 2 | Best Paper Award | NATIONAL | conference organized by Dhanalakshmi Srinivasan College, Mahabalipuram | 2011 | NA |
Teaching Experience
| S.No | Designation | Department/Centre | Institution |
|---|---|---|---|
| 1 | Assistant Professor | Department of Management Studies | NMS S.Vellaichamy Nadar College, Madurai |
| 2 | Assistant Professor | Department of Management Studies | Paavai College of Engineering, Pachal, Namakkal |
| 3 | Assistant Professor | Department of Management Studies | Pondicherry University |
| 4 | Associate Professor | Department of Management Studies | Pondicherry University |
| 5 | Professor | Department of Management Studies | Pondicherry University |
Research Experience
| S.No | Designation | Department/Centre | Institution | Area of Research |
|---|---|---|---|---|
| 1 | Assistant Professor | Department of Management Studies | Pondicherry University | Marketing |
| 2 | Associate Professor | Department of Management Studies | Pondicherry University | Marketing & Operations |
| 3 | Professor | Department of Management Studies | Pondicherry University | Marketing & Operations |
Industry Experience
| S.No | Designation | Company/Corporate | Nature of Work |
|---|
Contribution towards Innovation
| S.No | Name of the Work/Contribution | Specialization | Remarks |
|---|
Patent Details
| S.No | Title | Status | Patent Number | Year of Award | Type | Commercialized Status |
|---|
Papers Published in UGC Approved Journals
| S.No | Title | Name of the Authors as per the order in Paper | Journal Name | Volume, Issue & Page Nos. | Year | Impact Factor |
|---|---|---|---|---|---|---|
| 1 | A systematic literature review on TQM practices in SMEs- The road travelled | Asic Ali Saiboudin I and Dr.B.Rajeswari | Indian Journal of Natural sciences- Web of Science indexed. | Vol.13 / Issue 73 PP:45357-45364 | 2022 | 0 |
| 2 | TQM and its impact on Organizational Performance: A Systematic Literature Review. | Asic Ali Saiboudin I and Dr.B.Rajeswari | Shodha Prabha | 47(1)(XII), 7-18. | 2022 | 0 |
| 3 | Drafting a Professional Character Map (PCM) of the Millennial Human Capital in a Multinational Automobile Manufacturing Company | Kiruba Nagini R, Dr. S. Riasudeen, Dr.B.Rajeswari | Phycology & Education | Volume 58, NO.2, pp:8480-8487 | 2021 | 0 |
| 4 | Consumers Sentiment Analysis - A Comparison of PLBs, National and MNCs Brands | R. Venkatesakumar,G. Vidyashankar,Sathish A.S, B.Rajeswari, S.Madhavan | NDM: Review of Professional Management | Volume-19, Issue-1, pp 58-79 | 2021 | 0 |
| 5 | The role of food eating values and exploratory behaviour traits in predicting intention to consume organic foods: A extended planned behaviour approac | Muhammad Ahsan Sadiq a, Balasundaram Rajeswari , Lubna Ansari a , Mohd Danish Kirmani c | Journal of Retailing and Consumer Services. Scopus Indexed. ABDC A-category journal | Volume 59 | 2021 | 4.219 |
| 6 | Distribution characteristics of star ratings in online consumer reviews | R. Venkatesakumar, Sudhakar Vijayakumar , S. Riasudeen, S. Madhavan B.Rajeswari | Vilakshan - XIMB Journal of Management | Volume 18, Issue 2, pp: 156-170 | 2020 | 0 |
| 7 | Sentiment analysis of consumer reviews – a comparison of organic and regular food products usage | B.Rajeswari, S.Madhavan, Ramakrishnan Venkatesakumar, S.Riasudeen | Rajagiri Management Journal. Emerald Insight | Volume 14 Issue 2, pp 155-167 | 2020 | 0 |
| 8 | THE INTENTION TO USE E-WALLET APPS FOR FINANCIAL TRANSACTIONS : AN EMPIRICAL STUDY USING TAM WITH PERCEIVED RISK | Monilaksmane A & Dr.B.Rajeswari | SHODH SANCHAR BULLETIN. UGC -CARE List | Vol. 10, Issue 39, July-September 2020 Page Nos. 224-231 | 2020 | 0 |
| 9 | Segmentation of Indian shoppers in the context of organic foods | Muhammad Ahsan Sadiq, Balasundaram Rajeswari, Lubna Ansari | South Asian Journal of Business Studies, Scopus indexed, ABDC C- category journal | Volume 9 , Issue 2, pp 167- 192 | 2019 | 1.42 |
| 10 | The impact of C2C Communication and Shared Information on Buying Decision: ―A Buyer's Perspective | Jamshida KV, B. Rajeswari | International Journal of Recent Technology and Engineering , Scopus Indexed | Volume-8 Issue-2S6, PP 634-637 | 2019 | VoC: 6.03 (2019) |
| 11 | Going green- the road ahead for green challenges in India | Karmugilan K & Dr.B.Rajeswari | International Journal of Recent Technology and Engineering., Scopus Indexed | Vol-8, Issue- 2S6, pp 629-633 | 2019 | VoC: 6.03 (2019) |
| 12 | Factors influence the choice of mobile apps for transactions among youngsters- an empirical study | Monilaksmane A & Dr.B.Rajeswari | International Journal of Recent Technology and Engineering., Scopus indexed. | Vol-8, Issue- 2S6, pp 612-617 | 2019 | VoC: 6.03 (2019) |
| 13 | Consumers’ intention towards green product purchase- an empirical study | K. Karmugilan & B Rajeswari | Sumetha Journal of Management | Vol:7, Special issue 3(2). Pp 182-188 | 2018 | 0 |
| 14 | Impact of perceived risks on users’ behavioral intention on using Financial services- extending UTAUT model | Monilakshmane.A and Dr.B.Rajeswari | Research Review: International Journal of Multidisciplinary | Special issue: Pp:153-157 | 2018 | 0 |
| 15 | Insight and purchase reasons of Green products among young consumers- An empirical study | Kasinathan Karmugilan & Dr.B Rajeswari | Research Review: International Journal of Multidisciplinary | Special Issue, Pp:140-145 | 2018 | 0 |
| 16 | Green marketing: A systematic Literature Review using Text mining | Kasinathan Karmugilan, B Rajeswari & Murugaiyan Pachayappan | Trans Asian Research Journal of Marketing & Management Research | Vol 7, Issue 2, | 2018 | SJIF :4.289 |
| 17 | Trust assuring factors in C2C e-commerce: impact of perceived usefulness, ease of use, risk on trust | Jamshida KV & Dr.B.Rajeswari | Researchers World: Journal of Arts, Science & Commerce | Vol.– VIII, Issue –3(8) | 2017 | 0 |
| 18 | A study on strategic dimension of employer branding in HR practices | Dr.r.Kasilingam & Dr.B.Rajeswari | Jaipuria International Journal of Management Research | Volume 1, Issue 1, pp : 3-15. | 2015 | 0 |
| 19 | The impact of environmental concerns, health concerns and knowledge of organic food on intention to buy organic food. | M.Ahsan Sadhiq & Dr.B.Rajeswari | International Journal of Education and Management Studies | Volume - 5 (2015), Issue – 2, pp 119-122 | 2015 | 0 |
| 20 | Implementation of Virtual Training by HR Consultants for IT Companies- Bridging the Gap | T.Poorani and Dr.B.Rajeswari | IOSR Journal in Business and Management | Volume 16, Issue 7, Ver. V, PP 01-10. | 2014 | AQCJ Impact Factor: 3.52 |
| 21 | A study on the perception and price preference rice mandi owners in Chennai. | Dr.R.Kasilingam & Dr.B.Rajeswari | Parikalpana- KIIT Journal of Management | Volume- 9(1) , pp:44-57. | 2013 | 0 |
| 22 | A Study on rationalizing the delivery cost to improve efficiency in local distribution | Dr.B.Rajeswari | Global Management Review | Vol:7, Issue 1, pp 11-20 | 2012 | 0 |
Papers Published in Non UGC Approved Peer Reviewed Journals
| S.No | Title | Name of the Authors as per the order in Paper | Journal Name | Volume, Issue & Page Nos. | Year | Impact Factor |
|---|---|---|---|---|---|---|
| 1 | The role of C2C E-commerce in changing scenario: A review on consumers’ intention to adopt C2C E-commerce in India | Jamshida KV & Dr.B.Rajeswari | Management Researcher | Volume: XXIV, Spl Issue, PP: 254-257 | 2017 | 0 |
| 2 | Attitude of employees in IT companies towards virtual training and its quality enhancement | T.Poorani and Dr.B.Rajeswari | International Journal of Innovative research in Management Studies | Volume 1, Issue 10, pp: 1-8. | 2016 | 0.7261 |
| 3 | Total quality Management through productivity improvement and rework easing @Wipro Lighting division. | Dr.B.Rajeswari & Lalith Kumar | International Journal of Innovative research in Management Studies | Volume 1, Issue 10, pp: 15-23 | 2016 | 0.7261 |
| 4 | A study on service quality as a part of six sigma implementation at Lakshmi Narayana Institute | Dr.B.Rajeswari | International Journal of Industrial Engineering and Management Science | Volume 6, Special issue, pp: 141-144. | 2016 | 0 |
| 5 | User behavior of Financial services apps among younger generation- A study. | A.Monilakshmane & Dr.B.Rajeswari | International Journal of Industrial Engineering and Management Science | Volume 6, Special issue, pp: 49-53. | 2016 | 0 |
| 6 | A study on assessing the market potential of skill development training programs in Madurai district. | Dr.B.Rajeswari | SAMZODHANA- Journal of Management Research | Vol:3, Issue-1, PP:114-116. | 2014 | 0 |
| 7 | Online customer attraction and retention based on understanding of buyer behavior at Edookan.com | Dr.B.Rajeswari | International Journal of Business Intelligence and innovations. | Vol-1, special issue-1, pp: 197-198. | 2014 | 0 |
| 8 | Challenges faced in developing HR e-consulting services – The next era of consultancy. | T.Poorani and Dr.B.Rajeswari | International Journal of Management Focus | , Vol: 1, issue:1., pp: 13-19. | 2014 | 0 |
| 9 | Implementing Virtual Training for IT companies- The Employee’s Perspective. | T.Poorani and Dr.B.Rajeswari | International Journal of Business intelligence and innovations | VOL.1, Issue 1. pp: 232-242.. | 2014 | 0 |
| 10 | A Review paper on consumer behavior and attitude towards organic foods. | M.Ahsan Sadhiq & Dr.B.Rajeswari | Annamalai Journal of Management | Volume: 6, Special Issue-2. | 2013 | 0 |
| 11 | Selection, Evaluation and Management of Recruitment consultants for a MNC in Chennai | T.Poorani and Dr.B.Rajeswari | SANKHYA –International Journal of Management & Technology. | Volume.3, Issue-2. | 2013 | 0 |
| 12 | A study on the influence of job enrichment on increased job satisfaction of the workers at Lenovo India private Limited, Pondicherry. | Dr.B.Rajeswari | Research Explorer | Volume :II, Special Issue, pp:101-102. | 2013 | 0 |
| 13 | Analysis of Credit Management in Micro-finance in Puduvai Bharathiar Grama Bank. | Dr.B.Rajeswari | SIMS - Journal of Applied Management and Research | Volume: 1, Issue: 2, pp:28-36 | 2013 | 0 |
| 14 | A study on employee awareness and satisfaction towards Ergonomics in Manatec Electronics in Pondicherry | Dr.B.Rajeswari | International Journal of Research & Business Innovation | (Special Issue) Volume:1, No.2, Pp:86-92 | 2013 | 0 |
| 15 | A study on perception of employees on competitive advantage priorities of commercial Banks in India | Dr.R.Kasilingam & Dr.B.Rajeswari | ACR Journal of Business & Management research | Volume 8, Issue No: 1, ,pp:26-36. | 2013 | 0 |
| 16 | Procedural Bio-Medical Waste Management – A Comparison with International Standards | Dr.B.Rajeswari | Bonfring International Journal of Industrial Engineering and Management Science | Vol.2,No.4,Part3, pp:174-180 | 2012 | 0 |
Papers Published in Conference Proceedings
| S.No | Title | Name of the Authors as per the order in Paper | Details of Conference Publication | Page Nos. | Year |
|---|---|---|---|---|---|
| 1 | A Study on Impact of Swim lane Mapping to Improve The process Efficiency and Performance - A Case Study | Asic Ali Saiboudin I and Dr.B.Rajeswari | Emerging trends-Opportunities and Challenges in Business and Technology. | Volume 1, Issue | 2020 |
| 2 | E-recruitment – An innovative and intelligent tool to solve IT companies’ problems on recruitment process outsourcing | T.Poorani and Dr.B.Rajeswari | Intelligence, Innovation and Inclusion”-Best practices for Global excellence | pp:837-849 | 2016 |
| 3 | Retailer, consumer study for Vodafone India in Cuddallore districtto identify existing gaps to increase market share | Dr.B.Rajeswari & Kulothungan Coulbert | Intelligence, Innovation and Inclusion”-Best practices for Global excellence | pp:837-849 | 2016 |
| 4 | Adopting virtual training (E-Training) to internal problems faced by HR consultants | T.Poorani and Dr.B.Rajeswari | Strategies for sustainable growth of E-commerce | Pp:51-57. | 2015 |
| 5 | Adoption of HR-E-recruitment and scope for employment of career seeking women at HR consultancies in India | T.Poorani and Dr.B.Rajeswari | Innovative management practices for sustainable development and global competitiveness | pp:34-39 | 2015 |
| 6 | Consumer’s awareness level and purchase intention on eco friendly products in Pondicherry region- An empirical study | K. Karmugilan & B Rajeswari | Innovative management practices for sustainable development and global competitiveness | pp:45-50 | 2015 |
| 7 | Cotton yarn value chain model for sustainable growth in Handloom sector | Dr.B.Rajeswari | e-Business – A paradigm shift in contemporary scenario. | Pp:195-196 | 2014 |
| 8 | A study on factors impacting e-recruitment | T.Poorani and Dr.B.Rajeswari | e-Business – A paradigm shift in contemporary scenario. | Pp:310-313 | 2014 |
| 9 | Handloom supply chain in Tamilnadu and models to improve competency | Dr.B.Rajeswari | "Innovative management strategies for global competitiveness & sustainability” | pp: 50-57 | 2012 |
| 10 | A Study on Work Force Diversity in I T Companies in Chennai | T.Poorani and Dr.B.Rajeswari | Synchronizing Management Theories and Business Practices: Challenges Ahead | PP: 346-349. | 2012 |
| 11 | Evaluation of bio-medical waste management protocol in Dr.B.L.Kapur Memorial Hospital, New Delhi | Dr.B.Rajeswari | Sustainable Marketing Strategies- Issues and Challenges | pp 75-81. | 2012 |
| 12 | Non-Performance Asset Management in Indian Overseas Bank-A Study | Dr.B.Rajeswari | Entrepreneurship Management | pp 37-43. | 2012 |
Books
| S.No | Title of the Book | Name of the Authors as per the order in Book | Publisher | Year | ISBN No. |
|---|
Chapters in Books
| S.No | Title of the Chapters | Name of the Authors | Title of the Book | Publisher | Year | ISBN No. |
|---|---|---|---|---|---|---|
| 1 | Internal service quality evaluation as a Total Quality Management initiative in Health care | Dr.T.Senthil Kumar,Dr.M.Ravichnadran & Dr.S.Saravanan | Total Quality Management- Advanced and Intelligent applications | SELP publication, Trichy. | 2017 | 978-93-80509-91-4 |
| 2 | The role of health concerns and knowledge of organic food on intention to buy organic food among youth | Lavanya Latha. | Innovative Management Practices for Global Competitiveness | Glowplus Publishers | 2015 | 978-81-929581-2-5. |
| 3 | Handling VUCA with respect to Outsourcing and Consulting of HR activities for IT SMEs | P.G.Arul | Empowering Small and Medium enterprises (SMES) for Global competitiveness | TR Publications | 2015 | 978-81-8286-028-5 |
| 4 | A study on preference for on-line retailing among rural internet users | A.Vijayakumar | Retailing in India- Recent trends and upcoming challenges. | Discovery Publishing House Ltd | 2014 | 93-5056-752-0 |
| 5 | A study on assessing the market potential of skill development training programs in Madurai district | Mu.Subramanian R.Banurekha S.Chandrasekaran | Management research in changing climate | Archers & Elevators Publishing House | 2014 | 978-93-83241-56-9 |
| 6 | Consumer perception towards purchase of constructed flats in Pondicherry- A study.” | Mu.Subramanian Dr.S.Meenakumari R.Vasudevan | Challenges in reinventing the Business process | Archers & Elevators Publishing House | 2013 | 978-93-83241-07-1 |
| 7 | A Survey on preference of Rural Telecom Retailers of Bharti Airtel Services In Vellore" | G.Muruganantham | Marketing Dynamics | Aruna Publiactions | 2013 | 978-93-81790-93-9 |
| 8 | A study on credit risk and NPA management practices of Indian Bank” | Mu.Subramanian P.Udhayanan | Redefining the DNA of business: Challenges & opportunities ahead” | Arumugam Publications | 2012 | 978-93-81568-67-5 |
| 9 | A Study on Work Force Diversity in I T Companies in Chennai | Dr.M.Syed Zafar | Human Resource Management in the knowledge economy | Bonfring Publishers | 2012 | 978-93-82338-09-3 |
| 10 | “ A study on attitude towards online trading of Religare Securities as an investment option in Chennai city | Dr.K.Sankaran | New paradigms of management-Global challenges for Managers in 21st century. | Vijay Nicole Imprints Private Ltd | 2012 | 978-81-8209-330-0, |
Edited Books
| S.No | Title of the Book | Name of the Authors as per the order in Book | Publisher | Year | ISBN No. |
|---|---|---|---|---|---|
| 1 | Building an Agile Workforce: Transforming talent, technology and ideas | Riasudeen.S, Rajeswari. B, Venkatesakumar.R, Chitra Sivasubramanian | Shanlax, Madurai | 2019 | 978-93-89658-29-3 |
| 2 | Intelligence, Innovation and Inclusion - Best practices for Global excellence | Dr.R.Kasilingam , Dr.B.Rajeswari & Dr. Chitra Sivasubramainan | Vijay Nicole Imprints Pvt Ltd, | 2016 | 978-81-8209-446-8 |
Ongoing Projects
| S.No | Title of the Project | Sponsored By | Period | Sanctioned Amount(Rs. Lakh) | Year |
|---|
Ongoing Consultancy Works
| S.No | Title of the Consultancy Work | Sponsored By | Period | Sanctioned Amount(Rs. Lakh) | Year |
|---|
Completed Projects
| S.No | Title of the Project | Sponsored By | Period | Sanctioned Amount(Rs. Lakh) | Year |
|---|
Completed Consultancy Works
| S.No | Title of the Consultancy Work | Sponsored By | Period | Sanctioned Amount(Rs. Lakh) | Year |
|---|
Career Guidance Offered to students
| S.No | Name of the Scheme | No. of Students | Competitive Examinations/ Career Counseling | No. of Students Passed | No. of Students Placed |
|---|
List of capability enhancement such as Soft skill development, Remedial coaching, Language lab,
Bridge courses, Yoga, Meditation, Personal Counselling and Mentoring etc.,
| S.No | Name of the Programme/Scheme | Date of Implementation | No. of Students Enrolled | Agencies Involved |
|---|
Research Guidance - PG
| S.No | Year | Degree | No. of Students Awarded | Department/Centre |
|---|---|---|---|---|
| 1 | 2024 | MBA | 15 | Department of Management Studies |
| 2 | 2023 | MBA | 30 | Department of Management Studies |
| 3 | 2022 | MBA | 14 | Department of Management Studies |
| 4 | 2021 | MBA | 13 | Department of Management Studies |
| 5 | 2020 | MBA | 8 | Department of Management Studies |
| 6 | 2019 | MBA | 8 | Department of Management Studies |
| 7 | 2019 | MBA | 8 | Department of Management Studies |
| 8 | 2018 | MBA | 8 | Department of Management Studies |
| 9 | 2018 | MBA | 8 | Department of Management Studies |
| 10 | 2017 | MBA | 8 | Department of Management Studies |
| 11 | 2017 | MBA | 9 | Department of Management Studies |
| 12 | 2016 | MBA | 9 | Department of Management Studies |
| 13 | 2015 | MBA | 16 | Department of Management Studies |
Research Guidance - Ph.D
| S.No | Student Name | Registration Date | Registration No. | Thesis Title | Thesis Submitted Status | Thesis Submitted Date | Vivavoce Completed Status | Date Awarded |
|---|---|---|---|---|---|---|---|---|
| 1 | MONILAKSHMANE A | 10-12-2014 | 1400117005 | Factors influencing adoption of Mobile Payment Apps: Extending UTAUT2 with Perceived Risk | YES | 25-01-2021 | YES | 03-05-2021 |
| 2 | Jamshida K.V | 13-10-2015 | 1500117015 | PREDICTORS OF C2C ECOMMERCE PURCHASE INTENTION: INTEGRATING TRUST AND RISK WITH TAM | YES | 15-12-2020 | YES | 18-02-2021 |
| 3 | Mr. Muhammad Ahsan Sadiq | 12-11-2013 | 1300117001 | Antecedents of organic food consumption behavior- A study | YES | 10-04-2019 | YES | 26-09-2019 |
| 4 | Poorani.T | 28-11-2013 | NA | Adoption of e-consulting for talent acquisition and talent development | YES | 26-01-2017 | YES | 21-07-2017 |
Research Guidance - Post Doctoral
| S.No | Scholar Name | Designation | Funding Agency | Fellowship Title | Year of Joining | Year of Completion |
|---|
Financial assistance availed to attend conferences / workshops and to pay membership fee
of professional bodies during the year
| S.No | Conference/ workshop attended for which financial support provided | Professional body for which membership fee is provided | Amount of Support | Place | From Date | To Date | Year |
|---|
E-Lecture Details
| S.No | E-Lecture Title | Development of e-content/e-learning/delivering | Member of Editorial Bodies | Reviewer/Referee of | |||
|---|---|---|---|---|---|---|---|
| Content/Module Title | Institution/Platform | Year | Weblink | ||||
| 1 | Content development for Integrated Marketing Communication | course material - lntegrated Marketing communications - | Others | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 2 | Content development for Integrated Marketing Communication | course material - lntegrated Marketing communications - | Others | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 3 | Multivariate Data Analysis | Multi-variate Techniques | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | AMITY JOURNAL OF MARKETING, Journal of Retailing and Consumer Services,, International Journal of Innovative Research in Management Studies | British Food Journal |
| 4 | Multivariate Data Analysis | Types & classification of multi-variaite techniques | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 5 | Multivariate Data Analysis | Classification of multi-variate techniques-Part II | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 6 | Multivariate Data Analysis | Approaches to multi-variaite model building | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 7 | Multivariate Data Analysis | Collection of dada | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 8 | Multivariate Data Analysis | Measurement of errors- Statistical significance of errors | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 9 | Multivariate Data Analysis | Missing data- Approaches for dealing with missing data | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 10 | Multivariate Data Analysis | Testing the assumptions of multi-variate analysis | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 11 | Multivariate Data Analysis | Multiple Regression analysis-Introduction | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
| 12 | Multivariate Data Analysis | Factor analysis-Procedures & interpretation of results | MOOCS | 2022 | https://onlinelearning.annauniv.edu/login/index.php | NA | NA |
Details of Online Education Conducted
| S.No | Nature of Online Course | No. of Sessions | Target Group | Date |
|---|
Invited Talks in Conference/Seminar/Workshop/Training Programme
| S.No | Title of the Paper | Conferences/Seminar/Workshop/Training Programme | Organized by | Whether International / National / State / Regional / College or University Level | From | To | Year |
|---|---|---|---|---|---|---|---|
| 1 | Future trends in Digital Marketing: Staying ahead for MSME Entrepreneurs | PU-MSME MoU MSME TC Sponsored Management Development Program | PU-MSME MoU | MSME Training Centre- Regional | 18-03-2024 | 18-03-2024 | 2024 |
| 2 | Digital Marketing (DM) for MSME Entrepreneurs | PU-MSME MoU MSME TC Sponsored Management Development Program | PU-MSME MoU | MSME Training Centre- Regional | 18-03-2024 | 18-03-2024 | 2024 |
| 3 | Data colection techniques in Modern Research | ICSSR – Seven Days “Onsite Research Methodology Course for Ph.D. Students in Social Sciences” | Department of International Business | ICSSR Sponsored National Level | 22-03-2023 | 22-03-2023 | 2023 |
| 4 | PATENT TARDE MARKS IN BUSINESS- ISSUES & LESSONS | Webinar for Innovation council | Cauvery College for women, Trichy | College level | 02-11-2021 | 02-11-2021 | 2021 |
| 5 | Challenges and Opportunities- NEP 2020 | Webinar | Brindavan College - Group of Institutions, Bengaluru | National | 20-08-2020 | 20-08-2020 | 2020 |
| 6 | Impact of COVID-19 on job opportunities of Management students | Workshop | Brindavan College - Group of Institutions, Bengaluru | Regional | 08-06-2020 | 16-06-2020 | 2020 |
| 7 | Technology Up gradation in Make In India | Seminar | Sri Kaliswari college, Sivakasi | National | 08-08-2019 | 08-08-2019 | 2019 |
| 8 | Online retailing- the growth and development in recent years” | Conference | Islamiah Women’s Arts & Science College. Vaniambadi | International | 28-01-2019 | 28-01-2019 | 2019 |
| 9 | Soft skills for Engineering graduates | Workshop | Mepco Schlenk Engineering College,Sivakasi | National level | 16-02-2018 | 16-02-2018 | 2018 |
| 10 | Waste reduction methods in India | Seminar | Sri Kaliswari College, Sivakasi | National level | 05-03-2016 | 05-03-2016 | 2016 |
| 11 | Innovative Marketing Management Practices | Seminar | Department of Management Studies, Pondicherry University | National level | 08-10-2015 | 08-10-2015 | 2016 |
| 12 | Emerging trends in Retail Banking | Seminar | Devanga Arts College, Aruppukottai | National level | 20-03-2015 | 20-03-2015 | 2015 |
| 13 | Team Development | Training Programme | Videocon Mobile Services | State Level | 09-03-2012 | 09-03-2012 | 2012 |
Conferences/Seminars Organized
| S.No | Title of the Programme | Sponsors | Venue & Duration | Whether International / National / State / Regional / College or University Level | From | To | Year |
|---|---|---|---|---|---|---|---|
| 1 | Building Agile Workforce: Transforming Talent, Technologies and Ideas | Self supported | Pondicherry University, Two days | International Conference | 26-12-2019 | 27-12-2019 | 2019 |
| 2 | 3i- Intelligence, Innovation & Inclusion- Best practices for Global excellence | Self financed | Pondicherry University | International Conference | 11-03-2016 | 12-03-2016 | 2016 |
Workshop Organized
| S.No | Title of the Programme | Sponsors | Venue & Duration | Whether International / National / State / Regional / College or University Level | From | To | Year |
|---|---|---|---|---|---|---|---|
| 1 | 10-day Research Methodology Course in Social Science for Ph.D. Students | ICSSR | Pondicherry University, 10 days | National | 17-12-2019 | 28-12-2019 | 2019 |
| 2 | Two day - National Level Workshop on “Structural Equation Modelling [AMOS/PLS /LISREL]” | Self Sponsored | Seminar Hall, Department of Management Studies, 2 Days | National | 24-11-2018 | 25-11-2018 | 2018 |
| 3 | Two day National Level Workshop on Text Analytics | Self Sponsored | Seminar Hall, Department of Management Studies, 2 Days | National | 10-11-2018 | 11-11-2018 | 2018 |
| 4 | Two day - National Level Workshop on Statistical Data Analysis through R / R-Studio Programming | Self Sponsored | Seminar Hall, Department of Management Studies, 2 Days | National | 26-10-2018 | 27-10-2018 | 2018 |
| 5 | Paradigm shift on Ethics,Values & Corporate Governance in collaboration with SACAR | Pondicherry University | Pondicherry University & 2 Days | National | 09-03-2018 | 10-03-2018 | 2018 |
| 6 | Econometrics | Self financed | Pondicherry University & 3 Days | National | 11-12-2015 | 13-12-2015 | 2015 |
| 7 | Data Analysis for Model Building | Self financed | Pondicherry University & 3 Days | National | 27-11-2015 | 28-06-2015 | 2015 |
| 8 | Data Analysis for Research Applications | Self financed | Pondicherry University & 3 Days | National | 16-10-2015 | 18-10-2015 | 2015 |
| 9 | Data Analysis for Business Applications | Self financed | Pondicherry University & 3 Days | National | 11-09-2015 | 13-09-2015 | 2015 |
| 10 | Data Analysis in Management – Econometrics | Self financed | Pondicherry University & 3 Days | National | 26-06-2015 | 28-06-2015 | 2015 |
| 11 | Advanced Data Analysis in Management” | Self financed | Pondicherry University & 3 Days | National | 08-05-2015 | 10-05-2015 | 2015 |
| 12 | Data Analysis using SPSS & AMOS | Self financed | Pondicherry University & 3 Days | National | 24-04-2015 | 26-04-2015 | 2015 |
| 13 | Research Techniques and Data Analysis | Self financed | Pondicherry University & 4 Days | National | 19-09-2013 | 22-09-2013 | 2013 |
| 14 | Research Techniques in Management | Self financed | Pondicherry University & 3 Days | National | 03-08-2012 | 05-08-2012 | 2012 |
Administrative Responsibilities in the Government and Quasi Government Agencies
| S.No | Name of the Position | Agency/Organisation | Duration | Nature of Duties |
|---|
Affiliation in Academic Bodies/Societies
| S.No | Name of the Body/Society | Nature of Affiliation | Year |
|---|---|---|---|
| 1 | International Journal of Innovative research in Management Studies - Editorial Board | Editorial Board Member | 2016 |
| 2 | Amity Journal of Marketing -Review Board | Review Board Member | 2015 |
Participation & Extension Activities (Academic/Administraion)
| S.No | Name of the Position (Head, Dean, Co-ordinator, Director, etc.,) | Duration | Nature of Dutites |
|---|---|---|---|
| 1 | Member Board of Studies, School of Management | Jan 2014 - Dec 2017 | Curriculum Development, Evaluation and updating syllabus for management studies, Planning academic activities |
| 2 | External Member, Board of Studies, Department of Banking Technology | 2018- 2021 | Curriculum Development, Evaluation and updating syllabus for management studies, Planning academic activities |
| 3 | External Member, Board of Studies, Department of Commerce | 2018- 2021 | Curriculum Development, Evaluation and updating syllabus for management studies, Planning academic activities |
| 4 | Co-ordinator | 2015-16, 2016-17 | Conducting Semester Examination |
| 5 | Member, MBA Admission committee | 2012-2019 | Admission |
| 6 | Member, Student Election council | 2015- 2019 | Student council Election |
| 7 | External Examiner for Affiliated Colleges | 2015- 2019 | Conducting viva-voce examination for Affiliated college students |
| 8 | Placement Coordinator | 2016- 2019 | Organizing campus placement activities |
| 9 | Alumni Meet Coordinator | 2019-2020 | Organizing Alumni Meet |
Participation & Extension Activities (Co-Curricular)
| S.No | Name of the Position (NSS, NCC, Warden etc.,) | Duration | Nature of Dutites |
|---|---|---|---|
| 1 | Field visit Coordinator for MBA students | 2017-2019 | Organized field visits to rural markets and visits to organised and unorganized retail stores |
Collaboration with Institution/Industry
| S.No | Collaborator Name | Designation | Institution/Industry | Type | Nature of Collaboration | Period of Collaboration | Visits to Collaborating Institution / Industry |
Details of Collaborative Research/Teaching | ||
|---|---|---|---|---|---|---|---|---|---|---|
| From Date | To Date | From Date | To Date | |||||||
Faculty Development Programme Attended (Orientation, Refresher, other Short Term Course during the year)
| S.No | Title of the FDP | Organiser | Venue | Duration | From Date | To Date | Year |
|---|---|---|---|---|---|---|---|
| 1 | FIVE DAY ONLINE Workshop ON PONDICHERRY UNIVERSITY SELF SUSTAINABLE DEVELOPMENT GOALS | Internal Quality Assurance Cell, Pondicherry University | Online | 5 Days | 24-01-2022 | 29-12-2022 | 2022 |
| 2 | Two weeks AICTE sponsored FDP on Student Engagement on Effective Learning in Management Education | AICTE under AICTE Quality Improvement Scheme (AQIS) | SCMS Cochin School of Business, Cochin, Kerala | 13 days | 06-11-2017 | 18-11-2017 | 2017 |
Details of Executive Development Prog/Management Development Prog. conducted
| S.No | Name of the Programme | No. of Participants | Venue | Duration | From Date | To Date | Year | Revenue Generated |
|---|
Participation in IMPESS, IMPRINT, SPARC, STARS, LEAP Programme etc and DSF Funding Programme
| S.No | IMPRESS/IMPRINT/SPARC/STARS/LEAP/Others | Place | From Date | To Date | Year |
|---|---|---|---|---|---|
| 1 | Impress-ICSSR sponsored Two Day National Conference on "Depth and Expanse of Online Marketing Mettle (OMM 2019) | Alagappa University. Karaikudi | 1-08-2019 | 02-08-2019 | 2019 |
Enrolment under ARPIT Programme
| S.No | Name of the Programme | Period of the Programme | |
|---|---|---|---|
| From Date | To Date | ||